Creative Bulletin

Creative Bulletin n.276

Last night I got home around midnight and the power was out in the entire building. I did the bare minimum—washed a couple of dishes, brushed my teeth—by candlelight, then went straight to bed. Luckily, I remembered that portable reading lamp, so I was able to read a

Creative Bulletin

Creative Bulletin n.275

What you see in the image is the Facebook advertising framework we've been working on over the past few months—something that is quite literally saving us during what may be the darkest period in Meta’s history. I’m pouring into it everything we've seen

Creative Bulletin

Creative Bulletin n.274

It happened: I’ve started a video series about creativity on the Sefirot YouTube channel. I’ve already uploaded two videos and I’m going to do my best to stay consistent 🔥 Follow us >> https://www.youtube.com/@sefirotindependentpublisher  It takes a lot of energy. I wish I

Creative Bulletin

Creative Bulletin n.273

Last week I was on retreat for a shamanic training. I often ask myself why I feel such a strong need to work on myself, to stir things up inside, to uncover who I am. My answer is always the same: it's inevitable. Delving deep has always had

Creative Bulletin

Creative Bulletin n.272

For five days, we had our stand at the Turin International Book Fair. A heartfelt thank you to the team (Sara, Chiara, Fede, Fra, and Lino) who made it all possible ❤️ What do you gain from it? One of the questions I was asked most often this year was: “Is

Creative Bulletin

Creative Bulletin n.271

We're setting up the stand for the 2025 Turin International Book Fair. Yes, this year I’ve decided to take part! Where to find us: Pavilion 3, stand N78. From May 15 to 19. A chance to celebrate. These events are a bit like birthdays— they take a

Creative Bulletin

Creative Bulletin n.270

The launch of Fabula for non-fiction went really well. The product will be arriving in its physical form at the beginning of July! Thank you to everyone who supported us ❤️ If anyone forgot, you can still grab a copy here >> https://sefirot.it/fabula-deck-non-fiction Next steps. We'

Creative Bulletin

Creative Bulletin n.269

We’ve been getting this question a lot, so I think we didn’t explain it clearly enough in the last few emails 😅 The launch of Fabula for Non-Fiction will be on April 23rd, while the webinar is on the 19th, as you can see in the image! If you’

Creative Bulletin

Creative Bulletin n.268

As promised, we’ve organized a class to give you an idea of how to use Fabula for Non-Fiction to write essays, manuals, articles, and so on (and yes—for anyone who can’t make it, we’ll be sharing a recording!) Here’s the link to sign up >

Creative Bulletin

Creative Bulletin n.267

Over the weekend, I holed up at home and finished shooting the video for the launch of Fabula for Non-Fiction (coming out in just a few weeks 🤟). Let us know what you think >> https://vimeo.com/1071360582 As some of you may have noticed, we're already

Creative Bulletin

Creative Bulletin n.266

Yesterday I spent the whole day filming new videos for The Creative Ambush, and I had an absolute blast trying to create totally different sets inside a 50-square-meter apartment 😅 At the beginning of the week, we started a mentorship program with one of the world’s top Facebook advertising experts

Creative Bulletin

Creative Bulletin n.265

Yes, you read that right: what you see in the photo isn’t a render but a real paper prototype—so get ready, because Fabula for non-fiction is on its way! 🚀 This year's plan. I’m committing to launching six new products because, for too long, we’ve

Creative Bulletin

Creative Bulletin n.264

Yesterday, I wanted to write a story, but I didn’t have a clear idea. Instead of giving up, I sat down at my computer and started typing out a random scene—a guy slipping through the doorway of an old building in the city center. Then a bit of

Creative Bulletin

Creative Bulletin n.263

Where Do Ideas Come From? How is it that one day we wake up, have breakfast, start walking to work, and—there it is: the idea for a novel, a painting, a project, a film, or a recipe? Like a flower along our path, we can choose to pick it

Creative Bulletin

Creative Bulletin n.262

While we’re putting the finishing touches on Fabula for non-fiction, I’m banging my head against a new tool (the one you see in the image) for creating ads on FB/IG. It’s a hotly debated topic—some say they don’t work that well, others argue they

Creative Bulletin

Creative Bulletin n.261

For a week, every time I turned on the hot water in the kitchen, the boiler would shut down immediately. You can imagine my worry—I was already picturing cold showers, radiators off, and the dreaded verdict from the technician: "We need to replace everything!" In the end,

Creative Bulletin

Creative Bulletin n.260

The development of Fabula for Non-fiction is moving forward! Soon, we’ll have a rock-solid tool for writing manuals, essays, and dissertations 💪 Having a plan. Over the past few months, I’ve been trying to follow a clear plan—launching multiple products to bring stability to the company—while also

Creative Bulletin

Creative Bulletin n.259

Here’s one of the posts I’ve been sharing on IG as part of my attempt to capture the creative life. I’ve been doing this every day for over 100 days, and then, out of nowhere, this one went viral—over 600,000 views in the Italian version!

Creative Bulletin

Creative Bulletin n.258

Yesterday, the Sefirot team came together to celebrate the launch of Brando, which has already secured the funding needed for its first production. A heartfelt thank you to everyone who has supported us 🙏 If you haven’t been following along, you can find all the details here: https://sefirot.it/

Creative Bulletin

Creative Bulletin n.257

Here’s Brando’s presentation video >> https://vimeo.com/1043669264?share=copy  It was my first stop-motion project with the new equipment, something I worked on during the Christmas holidays (though I ended up hurting my back in the process 😅). How we’ll launch Brando. As always, through

Creative Bulletin

Creative Bulletin n.256

We’re kicking off the year with a calendar of upcoming releases. Sefirot is ready to welcome new tools, and the months ahead promise to be packed with excitement: * January 21: Brando Deck, for creating and implementing brand strategies. * Late March: Fabula for Non-Fiction, a tool for writing manuals, essays,

Creative Bulletin

Creative Bulletin n.255

Happy 2025 🎉 This year will be our grand year of launches—new products, new courses, new tools. It’s the year we’ll finally aim to “get serious.” As the intùiti card in the photo suggests, we’re gearing up to channel a lot of energy. We’ll need to

Creative Bulletin

Creative Bulletin n.254

Yesterday I began shooting the stop-motion video for Brando, the branding tool we’ll be launching in the new year. Sole was amazing: he didn’t step into the frame even once! 😂 The importance of play. I had so much fun. I bought professional stop-motion software and worked from 3:

Creative Bulletin

Creative Bulletin n.253

Exactly: we’ve completed the preliminary development of Fabula for non-fiction, the tool for writing manuals, theses, guides, and articles. It’s been quite a challenge because the process of writing non-fiction is far more creative and complex than that of fiction (novels). Just think of the endless possibilities—from

Creative Bulletin

Creative Bulletin n.252

The two hefty books with the ADI Design selections (what a thrill to see BAD among the pages!) arrived just as I was about to write the bulletin, and I was wondering which photo to share this week. Nothing happens by chance. 😅 The secret to successful works. Since the release